July 17th & 18th
A Huge Weekend of Boxing.
The Brands numbers have grown from 800,000 views in March to 7,808,022 in July! This is only the beginning!
Two nights, one city. Battle of Nations: India vs Pakistan on July 17 and BATL RISE on July 18 — back-to-back at Meydan, Dubai, for a global audience.
The Numbers
Previous Events
Unlike anything else seen in sport. India and Pakistan — nuclear-armed neighbours partitioned in 1947 — went head to head in the ring on neutral soil. A rivalry felt by hundreds of millions across two continents and every corner of the diaspora.
Bilateral tours stopped in 2007. The scarcity made every India vs Pakistan matchup feel like a once-in-a-generation event. BATL changed that — putting these fighters together at a neutral venue and creating the fights fans had always wanted.
A night of professional boxing featuring the top fighters in the UAE and from around the world. BATL RISE was the proving ground for the region's elite talent — with two WBC Asia Middle East title fights headlining the card.
Back-to-back with Battle of Nations, RISE delivered the second half of a huge Dubai weekend — 24 pro fights across the two nights and a global stream audience.
Attendance
- General1,590 · 74%
- VIP385 · 18%
- Invitation110 · 5%
- VVIP62 · 3%
Demographics
- Male 68%
- Female 32%
- <18 · 1%
- 18–35 · 35%
- 36–55 · 49%
- >55 · 15%
- 1🇦🇪United Arab Emirates
- 2🇬🇧United Kingdom
- 3🇺🇸United States
- 4🇮🇳India
- 5🇵🇰Pakistan
The Press
- 1 · Pushpinder Rathi159,200,000
- 2 · IFL TV4,356,097
- 3 · Boxing Social1,342,892
- 4 · Aw Media288,142
Sponsorship Performance
Key Athletes
Won the WBC world youth title with a very impressive first-minute knockout — a statement finish on the Dubai weekend.
Rising Irish star and the new WBC Middle East champion, continuing a fast climb through the professional ranks.
Emirati fighter and police officer — one of the most exciting names to watch in the UAE boxing scene.
India's most famous boxer, with a social reach of over 548K followers.
Dubai-born fashion-meets-boxing creator with a fast-growing global audience.
Sold over 50,000 AED of tickets for his professional debut — a commercial force from day one.
Boxing Champions Ringside
Liverpool southpaw and reigning WBA world champion — ringside at Immortal Reign.
Dublin-born IBO world champion and former IBF junior-lightweight challenger.
British 'Baby Faced Assassin' and former WBA female bantamweight world champion.
Australian former WBC featherweight world champion and 2018 Commonwealth gold medallist.
Influencers & Talent
Internationally touring DJ (aka JUSTBRADJ) and Dubai nightlife fixture, known for high-energy sets across the UAE's biggest venues and events.
Dubai-based entrepreneur and one of the Middle East's most-followed lifestyle creators, blending luxury, fashion, and combat sports culture.
Founder of IFL TV, one of boxing's most influential broadcast and interview platforms.
Former UFC welterweight contender and crossover combat-sports personality.
Upcoming Shows
18 & 19
BATL's usual suspects step into the ring at Meydan Racecourse. Rising star Asaad Toquan, BATL's own Michael Roos and BATL regular Ammir Kahn all challenging for Title honours.
Sponsorship Tiers
- ▸Event naming rights & lockup on all assets
- ▸Ring canvas centre + both fighter shorts (front waistband)
- ▸Broadcast lower-thirds & full LED takeover on walk-outs
- ▸8 ringside seats + hospitality table
- ▸Founder meet-and-greet + full social rights to fighter posts
- ▸Co-branded lockup on key art
- ▸Ring post pad + one corner pad
- ▸On-screen broadcast bug
- ▸6 ringside seats + hospitality
- ▸Dedicated fighter content drop
- ▸Official Airline / Telco / Energy Drink / etc.
- ▸LED rotation + ring apron branding
- ▸4 ringside seats
- ▸Branded segment in broadcast
- ▸Perfect for corporate networking
- ▸Includes VIP table for 10 people
- ▸Fight brought to you by your company
Brand Category Fit
